
Philosophy
Reviva is based on one simple premise. It is better to treat the skin from
the inside as well as the outside. Our Over/Under Theory states that it is just
as important to hydrate and protect the skin from the outside as it is to treat
oxidative damage from the inside. Working on the skin from both sides will start
to improve its quality immediately and will also reduce the inflammatory damage
caused by oxidative stress thus improving your general health. We firmly believe
that improvement in general health will result in improving the overall
appearance of your skin.
When used in combination, our skin care regimen and our antioxidant system will
provide your skin with the best opportunity for improvement in quality, texture,
thickness and color.
The question must be asked. Why is it so important to place so much emphasis on
the quality of your facial skin? The answer to this question is one word;
happiness. Before we talk about an emotion such as happiness, we must talk about
the effectors of emotions in the human brain.
The limbic system is that part of your brain that regulates emotion. It includes
several parts of the brain and it is responsible for producing emotional
responses, setting mood, setting motivation as well as helping to differentiate
pain from happiness. The inputs to the limbic system include most of the senses
that are ultimately tied to our memories. These senses of course include the
sense of touch, vision, the sense of smell as well as some more complex sensors
including social sensors and “somatic” sensors. The better the interpretation of
the input from each of these sensors, the more pleasant the emotion being
created by the limbic system and the happier we will be. If the feeling of our
skin is softer, if the smell of our skin is more pleasant, if the appearance of
our skin is better, the limbic system will generate a positive emotion. If we
feel more comfortable around others due to our appearance and if we feel better
about ourselves because we are healthier, the better the emotion produced by the
limbic system. Here, we arrive at the crux of the Reviva System.
Our system is intended to improve the quality of our medical health by reducing
the oxidative stress that is related to so many health problems. This will of
course improve our sense of well being and of course affect the limbic system in
a positive way. Our system will also improve the quality of our skin so that
those previously mentioned senses will be more pleasant resulting in the
production of a more positive emotion by the limbic system... i.e. HAPPINESS.